Thursday, June 18, 2009

I Saw a Homeless Guy Pushing a Giant Shiny Wheel

I wonder if the designers of this have ever met a homeless person. How much does one of these cost? I noticed on their site the apparent option to use the wheelLy as advertising space. What companies are interested in an advertising association with homelessness?
Still it's a noble gesture, I just can't see it working here in the US. Do we really want "a connected nomadic community" of WheelLys in front of the museum.

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